Unique watches celebrating all countries! Swatch has invited artists from all countries at the Expo 2020 Dubai to create canvases that can be turned into inimitable watches. Historical landmarks, fun facts, visual elements: it’s all there in around 80 original artworks chosen by our jury!

Swatch jury has selected artists from many of the countries exhibiting at Expo 2020 Dubai to create an artistic canvas that celebrates their country. Each month they released a new artwork that can transform into a unique watch with Swatch x You.

“What is the best way to celebrate the national celebration day of the Netherlands? Most Dutch would say that it is by eating the national cookie: golden crispy Stroopwafels, which is the theme of the artwork “Flat, Sweet and Famous” by Tadej. The 200-years old recipie was created to avoid waste - what today would be considered susistanable.”